{"id":589,"date":"2020-10-09T20:21:43","date_gmt":"2020-10-10T01:21:43","guid":{"rendered":"https:\/\/ir-dweb.com\/blog\/?p=589"},"modified":"2020-10-09T21:11:03","modified_gmt":"2020-10-10T02:11:03","slug":"wordcamp-lima-2020","status":"publish","type":"post","link":"https:\/\/ir-dweb.com\/blog\/wordcamp-lima-2020\/","title":{"rendered":"WordCamp Lima 2020"},"content":{"rendered":"Compartir <div class=\"synved-social-container synved-social-container-share\"><a class=\"synved-social-button synved-social-button-share synved-social-size-32 synved-social-resolution-single synved-social-provider-facebook nolightbox\" data-provider=\"facebook\" target=\"_blank\" rel=\"nofollow\" title=\"Compartir en Facebook\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fir-dweb.com%2Fblog&#038;t=WordCamp%20Lima%202020&#038;s=100&#038;p&#091;url&#093;=https%3A%2F%2Fir-dweb.com%2Fblog&#038;p&#091;images&#093;&#091;0&#093;=https%3A%2F%2Fir-dweb.com%2Fblog%2Fwp-content%2Fuploads%2F2020%2F10%2Fwordcamp-lima-2020.jpg&#038;p&#091;title&#093;=WordCamp%20Lima%202020\" style=\"font-size: 0px;width:32px;height:32px;margin:0;margin-bottom:10px;margin-right:10px\"><img loading=\"lazy\" decoding=\"async\" alt=\"Facebook\" title=\"Compartir en Facebook\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"32\" height=\"32\" style=\"display: inline;width:32px;height:32px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/ir-dweb.com\/blog\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/64x64\/facebook.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-32 synved-social-resolution-single synved-social-provider-twitter nolightbox\" data-provider=\"twitter\" target=\"_blank\" rel=\"nofollow\" title=\"Compartir en Twitter\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fir-dweb.com%2Fblog&#038;text=WordCamp%20Lima%202020\" style=\"font-size: 0px;width:32px;height:32px;margin:0;margin-bottom:10px;margin-right:10px\"><img loading=\"lazy\" decoding=\"async\" alt=\"twitter\" title=\"Compartir en Twitter\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"32\" height=\"32\" style=\"display: inline;width:32px;height:32px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/ir-dweb.com\/blog\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/64x64\/twitter.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-32 synved-social-resolution-single synved-social-provider-linkedin nolightbox\" data-provider=\"linkedin\" target=\"_blank\" rel=\"nofollow\" title=\"Compartir en Linkedin\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fir-dweb.com%2Fblog&#038;title=WordCamp%20Lima%202020\" style=\"font-size: 0px;width:32px;height:32px;margin:0;margin-bottom:10px\"><img loading=\"lazy\" decoding=\"async\" alt=\"linkedin\" title=\"Compartir en Linkedin\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"32\" height=\"32\" style=\"display: inline;width:32px;height:32px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/ir-dweb.com\/blog\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/64x64\/linkedin.png\" \/><\/a><\/div>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"500\" src=\"https:\/\/ir-dweb.com\/blog\/wp-content\/uploads\/2020\/10\/wordcamp-lima-2020.jpg\" alt=\"Wordcamp Lima 2020\" class=\"wp-image-592\" srcset=\"https:\/\/ir-dweb.com\/blog\/wp-content\/uploads\/2020\/10\/wordcamp-lima-2020.jpg 800w, https:\/\/ir-dweb.com\/blog\/wp-content\/uploads\/2020\/10\/wordcamp-lima-2020-300x188.jpg 300w, https:\/\/ir-dweb.com\/blog\/wp-content\/uploads\/2020\/10\/wordcamp-lima-2020-768x480.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p><strong>Algunas charlas de la WordCamp Lima 2020<\/strong><\/p>\n\n\n\n<p><strong>Linkedin \u2013 Potencia tu marca personal en la Red de Negocios por excelencia.<\/strong><br><strong>Vanesa Vissani (Argentina)<\/strong>, nos brindar\u00e1 las claves para optimizar tu perfil profesional, tipos de contenidos,\u00a0 formatos y horarios a publicar. T\u00e9cnicas y recomendaciones para redactar buenos art\u00edculos y construir tu red de contactos.<\/p>\n\n\n\n<!--more-->\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/Uqvduok_1Gs?start=2123&amp;end=4695\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color\"\/>\n\n\n\n<p><strong>\u00bfLa Neurociencia ayuda a vender m\u00e1s por canales digitales?<\/strong><br>\u00bfC\u00f3mo aprovechar la Neurociencia para conectar con tus clientes?<br><strong>Ra\u00fal Alpaca (Per\u00fa)<\/strong> nos explicar\u00e1 qu\u00e9 es la neurociencia, c\u00f3mo es percibida la publicidad digital por la mente, qu\u00e9 errores cometemos cuando queremos vender en redes sociales, y cuales son los mejores tips para tus ventas online.<\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/Uqvduok_1Gs?start=4885&amp;end=7158\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color\"\/>\n\n\n\n<p><strong>6 Secretos del Copywriting para vender online<\/strong><br>\u00bfQu\u00e9 es el Copywriting y por qu\u00e9 es importante para el profesional independiente?<br><strong>Milagros Quisbertt (Per\u00fa)<\/strong> nos contar\u00e1 cuales son los elementos principales y estrategias para redactar contenidos publicitarios para p\u00e1ginas web de venta online.<\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/Uqvduok_1Gs?start=7353&amp;end=9347\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color\"\/>\n\n\n\n<p><strong>\u00bfCu\u00e1nto cuesta un sitio web? \u2013 Estrategias para la fijaci\u00f3n de precios<\/strong><br>\u00bfSabes cotizar correctamente la construcci\u00f3n de un sitio web?<br><strong>Leandro G\u00f3mez (Uruguay)<\/strong>, nos ense\u00f1ar\u00e1 c\u00f3mo desarrollar una estrategia de fijaci\u00f3n de precios y calcular tus costos para que tu negocio o emprendimiento sea rentable. Conoce las variables que influyen en el costo final de un proyecto con ejemplos pr\u00e1cticos y sencillos.<\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/Uqvduok_1Gs?start=10965&amp;end=13313\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color\"\/>\n\n\n\n<p><strong>Elige el formato ideal y tipo de imagen para tu Web<\/strong><br>\u00bfSabes optimizar adecuadamente las im\u00e1genes para tu sitio web?<br><strong>Santos Guerra (Venezuela)<\/strong> nos ense\u00f1a a elegir las medidas y formatos m\u00e1s adecuados y para que tus im\u00e1genes carguen m\u00e1s r\u00e1pido seg\u00fan sea la situaci\u00f3n.<\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/Uqvduok_1Gs?start=13579&amp;end=16233\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color\"\/>\n\n\n\n<p><strong>\u00bfQu\u00e9 deber\u00eda preguntar a mi cliente?<\/strong><br>\u00bfC\u00f3mo obtienes y eval\u00faas la informaci\u00f3n necesaria para iniciar un proyecto web?<br>Aprende con <strong>Ana Cirujano (Espa\u00f1a)<\/strong> c\u00f3mo entender las necesidades de tu cliente, obtener la informaci\u00f3n m\u00e1s relevante, y realizar las preguntas estrella que te servir\u00e1n para analizar, presupuestar y tomar las mejores decisiones en el proceso de dise\u00f1o de un sitio web.<\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/erP6aLTrbkY?start=1962&amp;end=4471\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color\"\/>\n\n\n\n<p><strong>eCommerce con Valor<\/strong><br>\u00bfQu\u00e9 acciones de marketing utilizar para motivar e incrementar las ventas online?<br>En esta charla, <strong>Mat\u00edas Viera (Uruguay)<\/strong> nos explicar\u00e1 el valor de las marcas y su importancia para atraer y fidelizar clientes en tu negocio online. Adem\u00e1s veremos c\u00f3mo aplicar WordPress + WooCommerce + Marketing de forma pr\u00e1ctica.<\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/erP6aLTrbkY?start=4578&amp;end=7135\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color\"\/>\n\n\n\n<p><strong>C\u00f3mo cuidar tu tienda online de las multas de protecci\u00f3n de datos e Indecopi<\/strong><br>\u00bfQu\u00e9 dicen las leyes peruanas sobre el tratamiento y protecci\u00f3n de datos en sitios web?<br><strong>Meliza Mogoll\u00f3n (Per\u00fa)<\/strong>, nos explicar\u00e1 los aspectos claves del Reglamento General de Protecci\u00f3n de Datos, cu\u00e1les son las principales multas por infracciones de protecci\u00f3n de datos en el Per\u00fa, y que mecanismos de WordPress podemos usar para cumplir con la ley. As\u00ed mismo explicar\u00e1 sobre las obligaciones de las tiendas online con Indecopi y la protecci\u00f3n al consumidor en los ecommerce del Per\u00fa.<\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/erP6aLTrbkY?start=7300&amp;end=9929\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color\"\/>\n\n\n\n<p><strong>Estrategias para crear un plan de Mercadeo Digital<\/strong><br>\u00bfC\u00f3mo implementar un plan de marketing digital para tu negocio online?<br><strong>Federico Vanegas (Costa Rica)<\/strong> nos explicar\u00e1 la definici\u00f3n de los cinco pasos para asegurar el desarrollo de una estrategia digital exitosa que nos permita tener un retorno de inversi\u00f3n y un crecimiento de nuestras organizaciones.<\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/erP6aLTrbkY?start=10917&amp;end=13330\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color\"\/>\n\n\n\n<p><strong>Como conseguir clientes por Internet<\/strong><br>\u00bfC\u00f3mo captar nuevos clientes y aumentar las ventas en tu negocio online?<br><strong>Nico Ciana (Argentina),<\/strong>&nbsp;nos explicar\u00e1 la metodolog\u00eda para atraer nuevos clientes aplicando los embudos de venta para escalar tu negocio.<\/p>\n\n\n\n<iframe loading=\"lazy\" id=\"ytplayer\" type=\"text\/html\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/erP6aLTrbkY?start=13570&amp;end=16033\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<p><\/p>\nCompartir <div class=\"synved-social-container synved-social-container-share\"><a class=\"synved-social-button synved-social-button-share synved-social-size-32 synved-social-resolution-single synved-social-provider-facebook nolightbox\" data-provider=\"facebook\" target=\"_blank\" rel=\"nofollow\" title=\"Compartir en Facebook\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fir-dweb.com%2Fblog&#038;t=WordCamp%20Lima%202020&#038;s=100&#038;p&#091;url&#093;=https%3A%2F%2Fir-dweb.com%2Fblog&#038;p&#091;images&#093;&#091;0&#093;=https%3A%2F%2Fir-dweb.com%2Fblog%2Fwp-content%2Fuploads%2F2020%2F10%2Fwordcamp-lima-2020.jpg&#038;p&#091;title&#093;=WordCamp%20Lima%202020\" style=\"font-size: 0px;width:32px;height:32px;margin:0;margin-bottom:10px;margin-right:10px\"><img loading=\"lazy\" decoding=\"async\" alt=\"Facebook\" title=\"Compartir en Facebook\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"32\" height=\"32\" style=\"display: inline;width:32px;height:32px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/ir-dweb.com\/blog\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/64x64\/facebook.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-32 synved-social-resolution-single synved-social-provider-twitter nolightbox\" data-provider=\"twitter\" target=\"_blank\" rel=\"nofollow\" title=\"Compartir en Twitter\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fir-dweb.com%2Fblog&#038;text=WordCamp%20Lima%202020\" style=\"font-size: 0px;width:32px;height:32px;margin:0;margin-bottom:10px;margin-right:10px\"><img loading=\"lazy\" decoding=\"async\" alt=\"twitter\" title=\"Compartir en Twitter\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"32\" height=\"32\" style=\"display: inline;width:32px;height:32px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/ir-dweb.com\/blog\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/64x64\/twitter.png\" \/><\/a><a class=\"synved-social-button synved-social-button-share synved-social-size-32 synved-social-resolution-single synved-social-provider-linkedin nolightbox\" data-provider=\"linkedin\" target=\"_blank\" rel=\"nofollow\" title=\"Compartir en Linkedin\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fir-dweb.com%2Fblog&#038;title=WordCamp%20Lima%202020\" style=\"font-size: 0px;width:32px;height:32px;margin:0;margin-bottom:10px\"><img loading=\"lazy\" decoding=\"async\" alt=\"linkedin\" title=\"Compartir en Linkedin\" class=\"synved-share-image synved-social-image synved-social-image-share\" width=\"32\" height=\"32\" style=\"display: inline;width:32px;height:32px;margin: 0;padding: 0;border: none;box-shadow: none\" src=\"https:\/\/ir-dweb.com\/blog\/wp-content\/plugins\/social-media-feather\/synved-social\/image\/social\/regular\/64x64\/linkedin.png\" \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Compartir Algunas charlas de la WordCamp Lima 2020 Linkedin \u2013 Potencia tu marca personal en la Red de Negocios por excelencia.Vanesa Vissani (Argentina), nos brindar\u00e1 las claves para optimizar tu perfil profesional, tipos de contenidos,\u00a0 formatos y horarios a publicar. T\u00e9cnicas y recomendaciones para redactar buenos art\u00edculos y construir tu red de contactos. Compartir<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,7,8],"tags":[],"class_list":["post-589","post","type-post","status-publish","format-standard","hentry","category-eventos","category-formacion","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Charlas de WordCamp Lima 2020 - Ivan Rettes Blog<\/title>\n<meta name=\"description\" content=\"Charlas de WordCamp Lima 2020, Linkedin, Neurociencia, Copywriting, Ecommerce con valor, cuida tu sitio web de las multas, marketing, como conseguir clientes\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ir-dweb.com\/blog\/wordcamp-lima-2020\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Charlas de WordCamp Lima 2020 - 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